Visual Identity for MysteRy association
MysteRy is a new association in Metropolia UAS located in Myllypuro campus. It represents every social and healthcare fields. MysteRy was established in January as a result of uniting two former associations, HIV and Soffa.
As a new born association, they didn’t have a logo or visual identity. The board members arranged a logo competition. They had no requirements, wishes or ideas.
I participated in this competition as it was a good chance to learn more of logo design and branding. I took minty blue as the base color since their overalls are colored in white at the top and mint at the bottom.
I designed several logos and asked opinions of them from my friends. Their feedback made limiting the options easier. I wanted the healthcare to be represented in the logo so I chose couple instruments that are used in the field.
I gave them several designs to choose from, as they said in their advertisement that there is no need to limit the designs. Those three were my favorites.
The competition is still running.